$ cat ./pricing

Pricing

A fixed price up front — you learn it before signing, not after. Payment is in two parts: the first half on a binding order, the second half at launch.

// packages

Choose the scope

Base prices are ex-VAT.

START

€780 ex-VAT

1 page (one-pager) · €55 ex-VAT per month after handover

One page, your business card on the web, that answers everything that matters.

Best for

A sole trader or small venue needing a credible presence: who you are, what you do, what it costs and how to reach you.

What it includes

Single-page site with several sections
A clearly defined scope and deadline — materials in one batch, two rounds of feedback
Custom design based on your brand (not a template)
Fully working on phone, tablet and desktop
Contact form with spam protection
Light and dark mode (unless agreed otherwise)
Advanced structured data for Google
Advanced support for AI tools
Cookies handled according to the services actually used
Visual check before every deploy on the 5 most common screen sizes — phone and tablet in portrait and landscape, a large monitor
Ongoing measurement of the site's performance from the weekly statistics; the results match Google PageSpeed Insights
Detailed statistics on marketing campaigns, behaviour on the pages, site speed and the form fields sent
Photo gallery with filters and a lightbox
Processing and optimisation of your photographs
Error pages in your own design
A test version of the site (staging) — a copy at a hidden address that ordinary visitors do not find and search engines do not index; access is limited to a named few, and it is where changes are checked and approved before customers see them

INSPIRATION

€1,190 ex-VAT

up to 6 pages · €55 ex-VAT per month after handover

A site with the same structure and similar content as one of our finished sites built with the INSPIRATION package, in your colours and with your content.

Best for

Anyone starting out or on a small budget who wants a site from us. You agree in advance that the code of your site may serve as the basis for a new customer's INSPIRATION site.

What it includes

Everything in START
The same structure and layout as the INSPIRATION site you choose
You choose the colours, logo, photographs and texts… the structure, however, is fixed
Up to 6 pages
Two rounds of feedback

STANDARD

Most chosen

€2,000 ex-VAT

up to 6 pages · €55 ex-VAT per month after handover

A complete company site that holds up to a demanding visitor.

Best for

An established business with services, a price list and a gallery — salon, practice, studio, restaurant, tradesperson with a portfolio.

What it includes

Everything in START
Up to 6 sub-pages (services, pricing, about, gallery, contact…)
Three rounds of feedback
Proofreading of supplied copy

PROFI

€3,230 ex-VAT

up to 12 pages · €55 ex-VAT per month after handover

A larger site whose content is meant to earn.

Best for

A company for whom the website is the main commercial channel — more services, more audiences, a need to publish and measure.

What it includes

Everything in STANDARD
Up to 12 sub-pages including per-service pages
Four rounds of feedback
Second language version
Payment QR codes
Booking links and integration with external systems
Content and structure consulting, not just delivery

CUSTOM from €4,050 ex-VAT

Projects that do not fit a package — and often more than a website: a customer portal, a booking system, an API and integration with your internal systems (ERP/CRM), process automation, three or more languages, large catalogues. The price is individual (contractual), based on the scope of the work.

The package price assumes complete materials delivered before the build starts and feedback handed over as consolidated lists within the agreed number of rounds.

A further language version means support for indexing and search in that language, and data — numbers, currencies and dates — presented in its format. Standard localisation of the content is part of the service. A specialist or certified translation by a native translator is not included in the price; if you want one, you arrange it yourself and we supply the Czech texts for it.

// process

How a project runs

Order

We agree on the scope and confirm a fixed price. After ordering, you pay the first half of the price.

Materials

You send us your texts, logos and photos — in one batch, so we never have to circle back. The build starts once the materials are complete.

Build

We build the site at a test address where you can see it the whole time. Nothing happens behind closed doors.

Feedback

Depending on the package, two to four rounds of feedback are included. One round = one consolidated list of changes — that keeps the project moving fast. During the build you have access to a staging version of the future site, so you can check on the project as it goes.

Launch

You approve the site, pay the second half of the price, and we launch it on your domain. If you want, we can carry on from there — looking after the site on a monthly retainer.

So a project never stalls: we need the materials complete before the build starts. After a longer delay on the client side, we resume according to our current capacity.

// retainer

What the monthly fee includes

€55 per month ex-VAT

Hosting and domain

Running the site in the cloud, plus registering and renewing the domain. The domain is always registered to you.

SSL certificate

The padlock in the browser, renewed automatically.

Monitoring

We watch availability automatically and deal with problems during business hours. We do not promise a guaranteed response time — but we usually know about an outage before you do.

Backups and earlier versions

For as long as the retainer runs we keep every released version of the site, so an earlier one can be restored at any time. If something goes wrong, it is not a long way back.

Small edits

Up to 30 minutes of work per month: a price change, opening hours, swapping a photo, fixing a typo — usually within 24 hours. Unused time does not roll over to the next month.

Updates and security

Keeping the site aligned with what browsers and search engines currently expect.

The retainer is the same for every package and starts at handover. There are no other mandatory payments. You are not paying for thirty minutes of work — you are paying not to have to think about the site, and to have someone to write to when something is needed.

// add-ons

Add-ons

Anything beyond the package is billed at an hourly rate of €75/hour ex-VAT, always estimated in advance and only after you approve it.

Additional round of feedback €145 ex-VAT
Additional language version + 35 % of the package price
Copywriting €65 ex-VAT / 1,800 characters incl. spaces
Commercial photography of premises and products (full-frame camera) from €330 ex-VAT
Content migration from an old site individual, based on scope
Integration with external / customer APIs individual, based on scope

// guarantees

What we guarantee

Speed measured and documented

At handover we measure the site with Google PageSpeed Insights — mobile and desktop, a specific address, a date — and you get the report in writing. We aim for 90+ points in every category it reports, and anything dragging the score down on our side we fix free of charge within 14 days of handover. The number itself is a measurement, not a promise: it is also shaped by the content supplied, third-party services and whatever Google is currently changing in the tool.

Reply within 48 hours

On business days we reply within 48 hours. Usually sooner.

A working form

We verify the contact form at handover by delivering to your real inbox.

The site runs even after we part ways

At any time you get the finished site and data and can leave. No penalties, no stalling. Just note that on third-party hosting you will need to hook up your own form handling (email sending) — that service is part of our operation.

What you will not get from us

We would rather say it up front than have you find out halfway through.

An e-shop of our own

We do not write online stores with stock, orders and a payment gateway — our approach is the wrong tool for that and we will refer you elsewhere. Connecting to a shop you already have is another matter: we can show its products, prices and availability on the site. That is always bespoke work rather than part of a package, with the scope and the price agreed in advance.

A site you rewrite entirely yourself

Small edits are ours to make — you send an email; up to 30 minutes of work a month, usually done within 24 hours, included in the retainer. A CMS where you edit content yourself is something we do not offer — and do not want to. Caring for your website is our job … much like a garage looks after your car. You are better off focusing on your business.

A large multi-author blog

An occasional article is fine. An editorial system for a team publishing daily is a different discipline.

The source project and the tools we build with

The price covers the finished site: files you upload to any hosting and they work. It does not cover the source project or the build system we assemble it with — that is developed continuously across every site we run, not handed over with one of them. In practice: the site is yours and will run anywhere, but developing it further is our side of the deal. On someone else’s hosting you also have to arrange the form handling — sending the mail and the bot protection — and any other interfaces the site calls; those run on our side as part of the service, not inside the files you download.

The lowest price on the market

We are not the cheapest on the market — and do not want to be. Why? Because we do not reinvent the wheel, and we deliver complete solutions that make sense.

// faq

Frequent questions about price and process

How does INSPIRATION differ from STANDARD?

STANDARD is a brand-new site (project) whose structure is in your hands. INSPIRATION starts from an existing site — the colours, logo, photographs and texts change — and has two rounds of feedback. The structure, however, is fixed. Technically you get the same. You can move from INSPIRATION to STANDARD at any time by paying the difference.

How does payment work?

In two parts: you pay half the price when you order and the other half when the site launches. After handover there is only the monthly retainer of €55 ex-VAT — no other mandatory payments.

What materials will you need?

Texts, a logo and photographs, ideally all at once and before the build starts. The logo preferably as a vector file (SVG). You are responsible for the texts, logos and images you supply: they must be yours, or you must have the right to use them on the site, including photographs of the people in them. If there are children in the photographs, we can blur their faces. To show people on the site you need their consent. We do not assess the materials legally; if we notice a problem, we will tell you. Your site is our joint project, we will help you.

What does a “round of feedback” mean?

One consolidated list of requested changes to the version of the site we present. The number of rounds depends on the package; see the individual package.

What if delivering the materials takes us longer?

No problem — we pause the project and the completion date shifts. Just note that after a longer delay we resume according to our current capacity, not necessarily right away.

What if we later want more pages or features?

The site is built to grow with you. We quote another sub-page or feature up front — smaller changes at the hourly rate, larger extensions as a separate stage.

Not sure which package is yours?

Write us what you do and what you expect from the site. We will recommend the scope that makes sense — and not a bigger one.

Get in touch